A man targeted by marketing companies is making money from cold calls with his own premium-rate phone number.
In November 2011 Lee Beaumont paid £10 plus VAT to set up his personal 0871 line - so to call him now costs 10p, from which he receives 7p.
The Leeds businessman told BBC Radio 4's You and Yours programme that the premium line had so far made £300.
BBC News - How one man turns annoying cold calls into cash
Because he works from home, Mr Beaumont has been able to increase his revenue by keeping cold callers talking - asking for more details about their services.
In November 2011 Lee Beaumont paid £10 plus VAT to set up his personal 0871 line - so to call him now costs 10p, from which he receives 7p.
The Leeds businessman told BBC Radio 4's You and Yours programme that the premium line had so far made £300.
BBC News - How one man turns annoying cold calls into cash
Because he works from home, Mr Beaumont has been able to increase his revenue by keeping cold callers talking - asking for more details about their services.