ralphkern
Well-Known Member
- Joined
- Aug 19, 2013
- Messages
- 1,156
Was just thumbing through my audible reviews, and it occurred to me there is some interesting analytics that can be taken from it. The empirical stuff first.
Much like on the main Amazon page, (and Audible, I understand, IS Amazon) it operates off a 1 - 5 star system.
The primary difference is people can give a rating without necessarily giving a review.
At the moment for Endeavour:
Out of 244 ratings:
48% of Reviews are 5*
35% of Reviews are 4*
14% of Reviews are 3*
5% of Reviews are 2*
0% of Reviews are 1* (there was actually one, but it is statistically insignificant)
As the hawk eyed among you will see, that doesn't add up to 100%. I have rounded at 0.5 up or down.
Now where we get to the point of this post, which is how many of those who rated against a star versus left a reviews (25 reviews in total):
5* - 6%
4* - 3%
3* - 14%
2* - 30%
1* - 0%
And the breakdown of how that features against those 25 total reviews:
5* - 52%
4* - 12%
3* - 20%
2* - 16%
1* - 0%
Due to the fact the Audible system doesn't demand a review to rate a work, I would suggest more people would be inclined to just give a quick 'one click' star rating than do on Amazon which requires some kind of review to be associated with the rating.
Another factor is that this is still only a fraction of listeners (in this case) but does give another layer of ability to drill down into the figures over Amazon.
As we can see, if someone likes a work, giving it a 4 or 5 star rating, they're happy to rate it highly, but are not too fussed about shouting it out to the world by leaving a review.
For the 16% of people who rated it at 2 stars, 30% of THEM are more than happy to complain about it. That is versus out of the 48% of people who rated Endeavour 5*, only 6% reviewed.
In other words, for those who have published or self published who are noticing a few bad reviews. Don't take it too much to heart. If someone doesn't like something they're far more likely to tell people about it than if they do.
Which about fits in with the old adage of if someone likes something, they'll tell one person. If they don't? They'll tell a hundred.
Hope this makes sense to people. It does to me, but I tend to think in % quite easily. If this needs to be recast to ease understanding, I will do.
Much like on the main Amazon page, (and Audible, I understand, IS Amazon) it operates off a 1 - 5 star system.
The primary difference is people can give a rating without necessarily giving a review.
At the moment for Endeavour:
Out of 244 ratings:
48% of Reviews are 5*
35% of Reviews are 4*
14% of Reviews are 3*
5% of Reviews are 2*
0% of Reviews are 1* (there was actually one, but it is statistically insignificant)
As the hawk eyed among you will see, that doesn't add up to 100%. I have rounded at 0.5 up or down.
Now where we get to the point of this post, which is how many of those who rated against a star versus left a reviews (25 reviews in total):
5* - 6%
4* - 3%
3* - 14%
2* - 30%
1* - 0%
And the breakdown of how that features against those 25 total reviews:
5* - 52%
4* - 12%
3* - 20%
2* - 16%
1* - 0%
Due to the fact the Audible system doesn't demand a review to rate a work, I would suggest more people would be inclined to just give a quick 'one click' star rating than do on Amazon which requires some kind of review to be associated with the rating.
Another factor is that this is still only a fraction of listeners (in this case) but does give another layer of ability to drill down into the figures over Amazon.
As we can see, if someone likes a work, giving it a 4 or 5 star rating, they're happy to rate it highly, but are not too fussed about shouting it out to the world by leaving a review.
For the 16% of people who rated it at 2 stars, 30% of THEM are more than happy to complain about it. That is versus out of the 48% of people who rated Endeavour 5*, only 6% reviewed.
In other words, for those who have published or self published who are noticing a few bad reviews. Don't take it too much to heart. If someone doesn't like something they're far more likely to tell people about it than if they do.
Which about fits in with the old adage of if someone likes something, they'll tell one person. If they don't? They'll tell a hundred.
Hope this makes sense to people. It does to me, but I tend to think in % quite easily. If this needs to be recast to ease understanding, I will do.
