Madison Clark has emerged as a clear cut leader on
Fear the Walking Dead in the show's third season. Part of this is a result of Travis' shocking sudden death in the Season 3 premiere but it is also a result a certain skill set Madison brings to the apocalypse.
Prior to the collapse of civilization,
Madison Clark was a high school guidance counselor. The character had a certain approach which would disarm people in conversation and tap into their personalities, secrets, and other traits better than most could. Such an ability has allowed Madison to conquer Broke Jaw Ranch, according to showrunner
Dave Erickson's perspective revealed in a chat with ComicBook.com.
"I think specifically, it's allowed her to really tap into the Ottos," Erickson said. "I think even going back to the premiere, she could tell, even before she know what Troy was doing with the other folks at the fuel depot, she could tell that he was dangerous. She knew there was something was off, but she was able to read him and start to understand there was a want in him and that for some reason, he was identifying and relating to her, and subsequent to that, the more she was able to piece together what this family was about. In episode three, where she mentions to Otto that Nick is an addict, that's done purposely. I mean, she wants him to know she understands his addiction, his alcoholism. She understands the loss of his second wife, and it's a way of hopefully finding some identification, so I think she's very careful and specific about what she says to Jeremiah and what she says to Troy, because she knows that she can make herself somehow trusted."