ANDREW DENTON: 1000 books. Sorry.
MEM FOX: 1000 books by the time they're five. But Andrew, it could be the same book 1000 times.
ANDREW DENTON: Sure. That's a big number though.
MEM FOX: No, it's not. Because I'm advocating people read aloud for 10 minutes a day. Because that's one per cent of the day. If you can't read aloud to your kid for 10 minutes, why have you got a child? Why have you got one? Wouldn't it have been better for you to have goldfish? Right? So we're reading aloud for 10 minutes. That's roughly three books. If we're doing that every single day we've done 1,000 books by the time the kid is 11 months. So it's not a lot of books at all. Between zero and five, it's easy as pie.
ANDREW DENTON: What difference does it make? What difference is there between a kid who's had all that reading and one who hasn't?
MEM FOX: There are lots of differences. And one of the major differences is an emotional difference. A knowledge that the child is loved by its parents is a HUGE benefit. And really the more I am involved in this the more I realise that the literacy arises out of the love that parents show for their children. By spending time with them. And when we're reading aloud to kids we are stimulating the brain in ways that we had never realised. And kids brains are just going berserk, particularly in the first four months of life.
ANDREW DENTON: So you reckon, "get into it right from the start"?
MEM FOX: If you're not reading in the first four months of life you're missing an opportunity to make your child very, very bright.
ANDREW DENTON: Other than classrooms and bedrooms where else would you like to see kids' books available?
MEM FOX: I'd love to see kids' books in police cars. Because I think that when police go to situations there are often children who are traumatised by whatever's going on around them. And they need to be taken somewhere and calmed down. (Laughs) There are all sorts of places. You know, a parent without a book on a plane always astounds me. How can a kid between Adelaide and Perth who's aged two be expected to behave? Why should they sit there in a seat for two and a half hours or whatever it takes?
ANDREW DENTON: They can read the card about the emergency procedures.
MEM FOX: If they've been read to in the first month of life perhaps they can!