Keppie writes:
You make a good point, An8el, that language shapes our thought processes, and culture shapes our languages.
Thanks, that was well put, Kelpie. Thanks for the book title, Arelio - I'll check it out.
Speaking of fonts - culture also shapes our sense of artistic symbolism. Just try out understanding the wild cultural differences by reading -say- the I Ching from ancient Chinese culture.
Fonts symbolically "mean" something with their supposed emotional/artistic effect on people. For instance, serifs (the fonts with little tags on the edges of the letters) are "respectable." Rounded fonts without serifs are "friendly." Written fonts say "personal" or "fast." Squarish fonts such as this one we type in say "obvious," but the font that the post turns into is even more "simple."
It's no wonder editors don't like to experience a writer's "taste" in fonts. People most often select a "favorite" font without thinking about the culturally symbolic effect it actually has. Knowing what symbolic effect a font will have on the reader is what graphic artists who design the book jackets are supposed to know - not the author's field, supposedly. I used to design logos while I worked as a signpainter. People often think a choice of font is a "opinion" and its all about who has a right to get their opinion be the choice. I usually had to be pulling rank when I would infer that my choice of font for a sign was backed up by the fact that it was my business to know fonts and what they communicated.
I wondered how these symbolic differences are made up of which specific associative discernments. Associative - for instance, meaning why people in our culture would follow a particular thought with its "obvious" implied opposite or apply another consistent cultural match or expectation. Just think about how many other such things like this that we take for granted in our language contexts.
I read a cool book that helped me build "scenes of context" when I would write from another reality/culture's point of view from the Artificial Intelligence field. Sometimes when you cross genres, you make very interesting observations applied to your work.
Here's a review of that book, and you'll see what I mean:
http://www.cut-the-knot.com/books/connoisseur/flaps.shtml